A past president of the American Finance Association, he currently serves as an associate editor of several academic and practitioner journals.
Bradford D. Jordan is Professor of Finance and holder of the Richard W. He has a longstanding interest in both applied and theoretical issues in corporate finance and has extensive experience teaching all levels of corporate finance and financial management policy.
Randolph W. Thornton Professor of Finance. He came to USC from the Wharton School, University of Pennsylvania, where he was the chairman of the finance department and a member of the finance faculty for 20 years. If your class requires connect plus with this textbook, save yourself money and look somewhere else for a more affordable price. My professor requires me to have the connect access code for homework, and I would imagine many professors who request this book would as well.
Why did this seller not indicate that this book does not have connect plus? Its not a book about the fundamentals of business, but this book is an excellent overview of the different perspectives on business. This is a great introduction to the fundamentals of corporate finance, as well as the process of starting your own company.
Porter is well known for his work in the field, and has written several books on the financial industry. This book is his first major work as a business author. Its great to see a business author go back to his roots and make his work more accessible. The fact that he wrote an economics textbook as well is pretty cool too.
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